Nan Xiang has evolved with the times to grow in stature, currently boasting four outlets in Singapore and six overseas - in Hong Kong, Guangzhou and Manila.
In December 1986, founder, Nancy Lim, took charge of her first chicken rice stall at Whampoa food centre. In May 2007, Nan Xiang Chicken Rice launched its first restaurant-style eatery in Square 2, a mall situated just above Novena MRT Station.
Nan Xiang counts receptiveness to feedback a key element of its business strategy. Also, under Nancy's supervision, the business pays close attention to Singaporeans' taste buds. It is a strategy that has met with success over the years. Nan Xiang was rated one of the five best chicken rice stalls in a Straits Times report published on National Day in 2005.